A TXT record, as the abbreviation suggests, is a record, that holds info in human-readable form and not code. It may be set up for a domain name or a subdomain for many different purposes. Search engines, for example, have different ways of verifying you're the owner of a certain domain name and one of them is in fact by creating a TXT record with specific text that they provide and which you should use as the record value. Exactly the same verification method is employed by some analytics platforms that monitor the traffic to your websites as well. Of course, in this case the content of the record is going to be read by a robot, but it will still be in human-readable form. A TXT record is furthermore used in case you enable the so-called SPF protection for your e-mails in order to shield them from being forged. In this situation, the record contains info showing that a particular digital message is sent from a reliable and authorized mail server. You can use a TXT record for any kind of other information also, such as your business details, for example.